Much like any other
computer-based service, online casinos are
dependent upon software. Games are launched through gaming platforms developed
by some of the world’s best software engineers. With thousands of online
casinos worldwide, and practically just a few software providers out there, it
is not uncommon for these gaming companies to share similar (or even identical)
game interfaces. This makes it hard for casino players to determine the
casinos’ identity.
In such a case, bigger (and more
prestigious) companies would willingly purchase a “skin” of the platform in
order to make their own stamp on the games. Casino skins are like clothing
accessories with similar designs but different in size or color. Skins are
helpful in establishing a casino’s identity and it will help players get more
acquainted with their gaming partners.
Companies like Playtech and
Microgaming lead the world in terms of market share, but their products are
also the most commonly used amongst online casinos. With skins, casinos can
have their own distinctions. Vastly different skins offer different looks for
what is essentially the same platform.
Some online casinos have their
own in-house software development department which allows them to offer games
that are entirely original and virtually not offered by other casinos. However,
this is only possible for the biggest companies who can afford millions of
dollars of investment in an independent research facility. In fact, even these
casinos may still require the service of leading providings and it would be
more practical for them to buy skins instead of creating a totally different
platform.
